Categories: Tech & Auto

Google targeted by EU over its search advertising auction practices

BRUSSELS, Feb 12 (Reuters) – EU antitrust regulators are investigating Alphabet unit Google over the sale of search advertisements in Europe, a letter to advertisers seen by Reuters showed. The European Commission said it has indications of potential concerns regarding the auctions for the sale of advertising on Google Search, "in particular, the way in which Google has been artificially increasing the clearing price of such auctions to the detriment of advertisers". (Reporting by Foo Yun Chee; Editing by Kirsten Donovan)

(The article has been published through a syndicated feed. Except for the headline, the content has been published verbatim. Liability lies with original publisher.)

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